COMMUNITY Park Avenue was founded on the principle that to become a successful business, you must reinvest and give back to the community that supports you. With success comes a responsibility to give back and strengthen the community. Park Avenue has been an anchor for growth and development in Brooklyn, both Bedford Stuyvesant and Brownsville. Park Avenue has been supporters of numerous organizations including the Boy and Girl Scouts, the 73rd Precinct, the 79th Precinct, the Shirley Chisholm Institute and for annual toy drives for neighborhood children. Currently, the majority of Park Avenue’s community support is coordinated with the Gilbert Rivera Charitable Foundation named in honor of the company’s late founder, Gilbert Rivera.  The Gilbert Rivera Foundation continues his legacy by granting educational scholarships for both Boricua College and Medgar Evers College and by supporting the Boy Scouts and Girl Scouts and local community summer programs serving the underprivileged. Just recently, in coordination with the Foundation, Park Avenue organized a fundraising drive to help Haiti through the American Red Cross that raised almost $15,000 to aid the relief effort. For more information, please visit the Gilbert Rivera Foundation at www.gilriverafoundation.org.

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